LFC fans will be the first in the Premier League to be able to request a video flash briefing of club news on Amazon’s new Echo Show.

With a simple voice command, Echo Show will respond with a video flash briefing of the Reds’ daily news headlines presented by familiar LFCTV voices.

Like Amazon Echo and Echo Dot, Echo Show is powered by the Alexa voice service.

Just by asking Alexa, you can play music, get the news and weather, make calls, send messages, control your smart home, set alarms and timers, get traffic and sports scores, manage to-do and shopping lists, and more. With the launch of Echo Show, Alexa can now show you things, and Liverpool FC fans will be the first to get video briefings from the club – simply by asking.

Billy Hogan, LFC’s managing director and chief commercial officer, said: “For Liverpool FC to be the first Premier League club with a video flash briefing on the Amazon Echo Show is a great coup. I’m delighted that we’re at the forefront of innovation when it comes to bringing LFC news to our fans.”

“We’re excited to provide Liverpool fans with an easy and natural way to get the latest news from Anfield and Melwood,” added Fabrice Rousseau, director, Alexa Skills Kit EU. “Reds fans can now get the same high quality briefings they are used to with the LFC News skill, but now with images to match—just by asking Alexa” 

Reds fans using Echo Show will be able to request news immediately by enabling the LFC News skill via the Alexa app. Supporters with the Amazon Echo, Echo Plus or Echo Dot devices will continue to get also get the same high-quality, informative audio briefings they do today.